Product Marketing Manager

FS Labs
FS Labs
Job Functions:
Marketing & Communications
Employment Types:
Full-time
Locations:
Remote
Posted on:
04/28/2022

Hey, it is First Stage Labs! We are a venture studio focused on building and scaling Web3-startups for mass audiences from the ground up. We partner with exceptional founders, share our extensive expertise in product development, marketing and design with the goal to reach an escape velocity together. The companies we create are centered in the areas of NFT, DeFi, GameFi, and SocialFi.

We are in search of a marketing specialist who will promote our products to all kinds of potential audiences.

What you will do:

  • Develop product positioning together with the team
  • Create ideas for product communication and advertising campaigns
  • Participate in launching new product features: collect primary data, outline the target audience, choose channels and communication, coordinate tasks, design and control launches, finalize the findings
  • Plan the budget and analyze the results of all campaigns for educational products
  • Curate the SMM content plan
  • Analyze competitors' products, their communication and the behavior of the target audience, identify key points for a competitive strategy, test hypotheses, search for information and insights
  • Collect feedback from users and developers, pass it on to the product team

Why it is an amazing opportunity for you:

  • Hundreds of thousands of users on the global market will see the results of your work
  • You will have a wide range of tasks - there is never a dull moment
  • We are always open to new ideas — you will be able to improve and influence the products

We expect you to:

  • Have at least 2 years of experience in the field of marketing
  • Have a professional background in promoting social and blockchain products
  • Know how to work with analytical tools such as App Annie or TNS
  • Know how to promote products, web services or applications
  • Know the tools for product and marketing analytics
  • Be able to multitask and structure information
  • Be clear when assigning tasks, monitor the quality and timing of their implementation

Outstanding candidates will have:

  • Experience in managing social media communities, writing articles, instructions and technical documentation
  • Experience in working with performance-marketing tools
  • Experience with mobile applications
  • Creative thinking
See more positions at FS Labs