PR Manager
The Open Platform
Marketing & Communications
Posted on Dec 5, 2024
PR Manager
Marketing · Full-time Remote
About Us
The Open Platform (TOP) is a VC and venture builder for early-stage projects on the TON blockchain. TOP provides a powerful toolkit of funding, expertise, and technology resources, streamlining access to critical tools like wallets, developer resources, SDKs, APIs, and marketplaces. With this support, TOP enables developers to build scalable Web3 products ready for widespread adoption. Today, we support over 24 portfolio projects.
Job Summary
We are seeking a passionate and experienced PR Manager to join our team. The ideal candidate will have a proven background as a global PR manager in a fast-paced environment, with a keen understanding of the blockchain and crypto space. This role demands strategic thinking, strong project management, and the ability to engage and grow relationships within the web3 editorial community. You will help drive brand visibility and positive perception for TOP, our portfolio companies, and our initiatives.
KEY RESPONSIBILITIES:
Press Release Creation & Distribution: Write, distribute, and pitch press releases, announcements, and updates to communicate company milestones and portfolio project developments.
Content Development: Create engaging content for the web and social media to drive awareness and credibility for TOP and our portfolio companies.
Strategic PR Planning: Develop and execute PR strategies that elevate the profiles of TOP and its portfolio companies, promoting new features, product developments, and industry innovations.
Media & Influencer Relations: Cultivate strong relationships with key media outlets, journalists, and influencers in tech, software, and crypto to secure positive media coverage.
Event & Conference Participation: Manage participation in industry events, conferences, and webinars to boost TOP’s visibility and thought leadership within the Web3 space.
Media CRM & KPI Tracking: Maintain a CRM of media contacts and use it to drive targeted engagement that supports PR KPIs, such as brand visibility, portfolio coverage, and awareness of new initiatives.
Stakeholder Communication: Coordinate and manage communication with users, investors, partners, and stakeholders to ensure transparent, consistent messaging.
Industry Monitoring: Keep a pulse on industry trends, competitor activities, and relevant media coverage, using insights to adjust strategies and identify proactive media engagement opportunities.
Feedback Coordination: Monitor user feedback across various channels and collaborate with internal teams to address concerns and improve product experiences.
SKILLS & QUALIFICATIONS REQUIRED:
Proven Experience in PR: Demonstrated success in public relations within the tech, software, or cryptocurrency space.
Project Management Expertise: Strong organizational and multitasking skills, able to manage several projects and deadlines simultaneously.
Established Media Contacts: An existing network of media relationships within tech, finance, and blockchain industries is highly advantageous.
Excellent Communication Skills: Exceptional writing and speaking abilities, with a talent for crafting compelling narratives and key messages.
Strategic and Analytical: Strong strategic planning skills and the ability to develop impactful PR strategies aligned with broader business objectives.
Web3 Knowledge: A deep understanding of blockchain technology, cryptocurrency markets, and decentralized applications.
Time Zone Flexibility: Availability to work within CET timezone.
Preferred Qualifications:
Experience in High-Growth Environments: Previous experience in a rapidly scaling startup or tech company.
Crypto Enthusiast: Demonstrated passion for and active involvement in the cryptocurrency community.
Familiarity with Media Analytics: Experience with tools and platforms to track and analyze media coverage and measure PR effectiveness.
WHY IT IS A FANTASTIC OPPORTUNITY:
Non-bureaucratic management that focuses on results
Regular performance reviews to assess your progress
Remote setup with access to our global hubs
Compensation for medical expenses
20 working days of paid vacation annually
7 days off per year for regional holidays
14 days of paid sick leave to support your health and recovery when needed
Access to internal conferences, courses and corporate events
The Open Platform is an equal opportunity employer.
How to Apply: Interested candidates should submit their resume and a cover letter detailing their experience and why they are a good fit for this role to i.tiurina@top.team
Join TOP and help us drive the mass adoption of Web3 technologies!