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Marketing Manager

The Open Platform

The Open Platform

Marketing & Communications
Remote
Posted on Jun 11, 2025

We’re building Stepmania, a Telegram Mini App that turns walking and social interaction into fun and shared experiences. Our app rewards users with in-app currency for daily activity, lets them play casual games, compete in friendly challenges, and connect with friends. We’re creating a lightweight, engaging consumer product aimed at becoming one of the most-used social apps on Telegram.

We are looking for someone who can help us create not just a seamless and functional product, but one that's bold, vibrant and deeply emotional.

  • Our Team and Stage: We have a team and a project in the early launch phase.
  • Our Growth Plans: We are growing rapidly and anticipate scaling our product's audience to several million active users in the coming months.

We’re looking for a Marketing Manager with a strong focus on product marketing and user engagement. This role is about execution, not strategy — we have a clear direction and need someone to help us grow and improve how we reach and retain users.

What You’ll do:

User Engagement & Retention

  • Improve the user journey: onboarding, reactivation, and retention campaigns
  • Work with the product team to align marketing with app features and updates
  • Define and maintain Stepmania’s tone of voice across all user touchpoints

Growth & Positioning

  • Drive social media presence and community management (especially on Telegram)
  • Launch creative campaigns that bring attention to the app
  • Coordinate in-app events and co-marketing campaigns with partners

Analytics & Impact

  • Track user behavior and marketing performance metrics
  • Use data to run experiments and improve key product marketing funnels

What we’re looking for:

  • Proven experience in growing audiences and increasing engagement/retention
  • Comfortable analyzing user behavior and marketing performance data
  • Experience with community marketing or Telegram-based products is a plus
  • Ability to generate and test new ideas — you don’t wait for someone to tell you what to do
  • Empathetic mindset — you understand different user types and how to speak to them
  • Experience in social media management, content planning, or event marketing is a bonus
  • Strong communication and project management skills
  • A collaborative, independent, and ownership-driven work style

What we offer:

• A growing product with an active and engaged user base.

• No bureaucracy, high trust, and real ownership from day one.

• Fully remote and flexible schedule.

• A chance to shape a product people actually use every day.

Join us to shape a truly international product and influence users worldwide!

The Open Platform is an equal opportunity employer.