TON Circle Lead
TON Society
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See open jobs at TON Society.See open jobs similar to "TON Circle Lead" TON.TON Society is a global grassroots movement supporting the TON Community through growth systems and events. It builds engaged local communities in 9 hubs across CIS, Europe, SEA, and the Middle East, holding up to 16 events monthly. TON Society aims to develop community leaders to decentralize access to TON's assets and promote a fairer internet.
We are looking for a TON Circle Lead, our new collective whose main purpose is making TON a cultural force: in Web3, Web2, and beyond. Overall, success for this Lead role would mean not only growing our community in numbers, but also deepening new members’ engagement and attachment to TON, fostering a fervent and loyal follower base that actively participates in and evangelizes our vision and goals.
Responsibilities:
- Influencer Programs: Work closely with the Head of Growth Marketing to relaunch our existing influencer program into a new and unprecedented cultural force.
- Active, Scalable Community-Building Systems: Map spheres of influence and develop systems to recruit leading opinion makers in crypto-focused and crypto-adjacent communities to to amplify TON’s message and expand our reach.
- Analytics: Set specific, measurable targets and milestones to quantify the impact of strategic community-building efforts.
- Incentives Structures: Create recognition programs to motivate community members to actively participate in recruitment efforts from their own networks.
- Strategic Content: Work with the MarCom team to promote stories of community members and projects whose lives have been impacted by TON. Utilize symbols, logos, and exclusive language to create a devoted base of members who feel deeply connected to TON Circle’s ethos.
- Tier 1 Activations: Work directly with our highest level influencers to design, execute, and measure bespoke activations to onboard their community to TON.
- Community Engagement: Regularly disseminate content, challenges, and missions to keep the community tuned in for every word and incredibly active.
- Strategic Community Building: Onboard new members - including those with nonexistent followings to massive followings - and secure their commitment to TON.
- Public Speaking and Representation: Participate in media interviews, panel discussions, and public forums to represent TON. Deliver compelling presentations and speeches to promote the TON blockchain and its initiatives.
Requirements
- 4+ years of experience within the crypto industry, with roles pertaining to KOLs or marketing preferred.
- Fluent in English with strong communication skills.
- A thriving personality and the ability to lead communities.
- A track record of growing existing crypto communities. This can include L1s to NFT projects to infrastructure providers and beyond.
- Deep understanding of multiple ecosystems, including crypto, gaming, sports, and music, staying on top of emerging trends, major narratives, and key personalities.
- Strong analytical skills and the ability to use data to inform decisions.
- Deep understanding of the crypto and blockchain landscape, including new trends and current market dynamics.
- Ability to thrive in a fast-paced, dynamic, and ambiguous environment.
- Strong project management skills with the ability to manage multiple initiatives simultaneously.
Bonus points for
- Additional language capabilities (e.g., Spanish Portuguese, Turkish, or SEA-based languages).
- Strong presence in crypto communities on social media (X, TikTok, IG etc.).
This job is no longer accepting applications
See open jobs at TON Society.See open jobs similar to "TON Circle Lead" TON.