Chief Marketing Officer (CMO)
Tribute
We’re Tribute — the leading monetization platform on Telegram. Our users earn through donations from their followers, subscriptions to private channels, paid digital content and physical products. 60k+ creators are already actively using Tribute, incl. many well-known names and bloggers with large audiences. And that number keeps growing every day!
We’re looking for a Chief Marketing Officer (CMO) to lead the next phase of growth. This role is for a hands-on marketing leader with strong B2B experience, product marketing instincts, and the drive to build and iterate in a fast-moving startup environment. You will own and scale all marketing efforts across product, brand, performance, partnerships, and events — online and offline.
Responsibilities:
Growth & Go-to-Market
- Own the go-to-market strategy across core segments: education, psychology, lifestyle, crypto, etc.
- Build scalable acquisition funnels and repeatable playbooks for creators and their audiences.
- Launch and optimize growth campaigns.
Product Marketing
- Define positioning and messaging that resonate with creators.
- Collaborate with product and design on onboarding, feature launches, and monetization flows.
- Translate user insights into clear actions that improve adoption and retention.
Brand & Content
- Evolve Tribute’s brand voice, tone, and visual language.
- Lead development of creator case studies, social content, educational materials, and trust-building campaigns.
Partnerships & Events
- Build strategic partnerships with Telegram-native apps, channels, and communities.
- Lead PR initiatives and represent Tribute at events, panels, and conferences.
- Drive awareness and credibility across Web2 and Web3 creator spaces.
Team & Operations
- Shape and lead a high-performing marketing team (performance, content, comms, partnerships).
- Define KPIs, run marketing with a strong experimentation and data-driven culture.
- Align marketing closely with company priorities and product development roadmap.
Requirements:
- 7+ years in marketing roles, including 2+ years in a senior or head of marketing capacity.
- Strong leadership and strategic thinking with hands-on operational capabilities.
- Deep understanding of performance marketing, product marketing, and brand building.
- Familiarity with the Telegram ecosystem or creator economy is a strong plus.
- Result-driven, analytical, able to move fast in a startup environment with a strong focus on speed of learning and iteration.
Why it is a fantastic opportunity:
- Our business is growing at an exponential scale.
- Non-bureaucratic management that focuses on results.
- Regular performance reviews to assess your progress.
- Remote setup with access to our hubs in Dubai, Yerevan, London and Belgrade.
- Compensation for medical expenses.
- Provision of necessary equipment.
- 20 working days of paid vacation annually.
- 11 days off per year.
- 14 days of paid sick leave to support your health and recovery when needed.
- Access to internal conferences, English courses and corporate events.